Through many articles on this blog, I have put forward the various aspects of the entertainment and networking mega sites that dominate the worldwide web.
Facebook, Youtube, Google, and the list goes on.
Let's talk about Youtube for example. It is a video streaming platform consisting of videos and clips made by content creators around the world.
Fun Fact: Every minute, 24 hours of footage is uploaded on YouTube.
For years together, this form of pre-recorded content has reigned supreme over the internet.
But as times have changed, the industry has volumized.
Around the same time in 2005, Justin Kan, a Yale student, had an idea. An idea which was going to make him millions in the process.
He took action on this idea and launched justin.tv. For the first few years, this idea didn't really take off as he envisioned it. But it kept afloat until 2010. Naturally, you would expect it to go under at this point in time.
After rebranding in 2011, they started pulling quite an attendance. In August 2014, Amazon acquired Twitch for a whopping 970 million dollars.
Today, Twitch pulls in humongous numbers. A pretty formidable 35 million visitors a month is no joke. With thousands of creators live streaming their day, their gameplay, and the whole shebang, it is a really vibrant community.
YouTube is arguably the most popular video-sharing platform in the world. Among other things, YouTube is famous for being a website where people watch more than a billion hours of video content a day. It’s also the website where people perform more searches than on real search engines, giving YouTube the title of the second most popular search engine in the world.
YouTube’s live video streaming service is called YouTube Live. It’s available, free of charge, to any creator who verifies their account and activates the live streaming feature. You have a couple of options to start streaming to YouTube Live:
Simple streaming with your webcam, right from your browser
Streaming from your mobile device via the YouTube app
Streaming with an encoder
Which option you’ll choose is completely up to you. Streaming from your mobile device can be incredibly practical when streaming an event your attending. If, however, you need to set up some real gear for video streaming, using an encoder to stream to YouTube Live is the option you’ll have to use. It’s also an option that will give you the best stream quality.
Facebook wouldn’t be the behemoth of a social network it is if it hadn’t allowed its users to communicate using every possible form of content. Still, the social network seemed to be particularly keen on making the live video available to its users. Only a short while after launching the Facebook Live service, Facebook’s CEO Mark Zuckerberg predicted that, within five years, video content will dominate Facebook.
While you’re waiting for Zuckerberg’s prediction to come true, you are free to use Facebook Live to stream events to your profile or your page. If you’re wondering why you should use Facebook Live to stream events, here are a couple of possible reasons:
Facebook is the social network with the most users in the world
You can stream from mobile or desktop
Your videos are saved to your profile or page after the stream
Overall, Facebook Live doesn’t offer the same video quality as YouTube Live and doesn’t come with handy monetization options. There are some great ways to take advantage of the good things Facebook Live has to offer. Plus, the number of people who are on the social network is so staggering that it alone would suffice to make Facebook Live a go-to live video streaming site for events.
Thanks for reading:)